Tag Archive:marketing

ByCarolyn Keane

10 Tools for Content Marketing on WordPress by Palm Beach Content Co

You’ve decided to use your WordPress site and get serious about a content strategy. That’s great, but where do you start?

Assuming you already have an idea for your content marketing strategy, this post is going to go through some tools for WordPress users. Some of these are web apps, some are just tips, and some are WordPress plugins to help you along your content marketing journey. For the WordPress plugins, I have listed only free plugins.

Content is king, and WordPress is king of online content. Are you ready to step up your content marketing game?

 

https://www.palmbeachcontentco.com/blog/2017/1/4/ten-tools-for-wordpress

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ByCarolyn Keane

Daymond John: ‘Real entrepreneurs’ will thrive under Trump, despite uncertainty

Daymond John, star of ABC’s hit show “Shark Tank” and entrepreneur behind the $6 billion urban street-wear brand FUBU, says that while a lot is changing in America right now under President Donald Trump, the challenge should please any real entrepreneur.

I “know there is a lot of uncertainty out there, but to a true entrepreneur, that doesn’t matter. We have always had uncertainty,” John said at the Yahoo Finance All Markets Summit Wednesday.

“That’s what an entrepreneur does. They wake up every single day and they deal with adversity.”

Read more:

Daymond John: Real Entrepreneurs will thrive under Trump

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ByCarolyn Keane

Lindsey Carnett Named Top Woman in PR Honoree by PR News

NEW YORK, NY–(Marketwired – Jan 23, 2017) – PR News announced their annual list of Top Women in PR acknowledging the innovation and accomplishments of women who have made bold advancements in managing crises, developing brand messages, protecting and building brand reputations and creating content for digital platforms, for their own organizations or for clients.

 

 

http://finance.yahoo.com/news/lindsey-carnett-named-top-woman-203524419.html

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ByCarolyn Keane

24 Predictions for Social Media and Social Media Marketing in 2017

The end of the year is fast approaching, which means Christmas jingles, New Year’s resolutions and… prediction posts. And while the ever-shifting social landscape eventually renders many such prognostications invalid, it’s still worth analyzing what might be on the horizon as a means of trying to understand where we’re at, and where we’re headed, as we plan for the next 12 months.

Last year, my predictions mostly pointed in the right direction, so again, I’ve decided to get in early and put down a few of my thoughts on where each platform is going, before the upcoming onslaught of ‘looking ahead’ posts.

So here are my 24 predictions for each of the major social platforms in 2017, starting with the big one – Mark Zuckerberg’s ever-expanding giant.

Facebook

2016 has been another huge year for Facebook. They’ve added 197 million more monthly active users and recently crossed a billion mobile only MAU for the first time. The future of the network – as reiterated by Zuckerberg in their most recent earnings call – is video, with more emphasis to be put on live-streaming and 360 content in particular over the next 12 months. And that will cause a significant shift in the platform – here’s what you can expect.

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