marketing

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By Irwin Stein & Adoram Shemesh November 11, 2017 Once your patent has been awarded you may still need additional capital to turn that patent into a business. Fortunately it is not as difficult to find investors as you may think. Equity crowdfunding is on the path to surpass venture capital as the preferred way for start-ups and […]

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  Paul Bradbury | Getty Images Nobody instinctively knows how to build a company. They either throw themselves into the role as a first-time leader, or they begin inside a classroom at the growing number of colleges and universities now catering to entrepreneurs’ needs. Inside these institutions, future founders and CEOs are taught the skills and — perhaps just as important […]

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How to Write a Business Plan Now that you understand why you need a business plan and you’ve spent some time doing your homework gathering the information you need to create one, it’s time to roll up your sleeves and get everything down on paper. The following pages will describe in detail the seven essential […]

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(Photo: Submitted) CONNECTTWEETLINKEDIN 1COMMENTEMAILMORE Inspiration is a funny thing. Sometimes it comes when we least expect it. For me, the “a-ha!” moment often hits in the dead of night, or when I’m in the middle of a meeting or driving. We Americans are a nation of problem-solvers, and it’s no wonder that we’ve come up with […]

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Oliver Herzfeld ,   CONTRIBUTOR Opinions expressed by Forbes Contributors are their own. A well-functioning corporate licensing program can help a brand to expand into new categories and territories, adapting to new trends and a changing marketplace. However, setting up such a program takes hard work and ongoing care. In the first installment of this […]

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By Tony Pipitone One emotionally disabled 25-year-old New York farmer dreamed up Socially Accepted, a social networking site for people like him or others with Downs syndrome and autism to find friends. Another North Carolina man thought he invented a device, Teddy’s Ballie Bumpers, to prevent toys from rolling too far under sofas and other […]

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There are many businesses focused on helping inventors develop and monetize their ideas.  There are companies that, for instance, help people seek patents on their inventions, license their inventions, turn their ideas into tangible products, and promote those products.  World Patent Marketing in Florida bills itself as one of those companies.  But according to a […]

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You’ve decided to use your WordPress site and get serious about a content strategy. That’s great, but where do you start? Assuming you already have an idea for your content marketing strategy, this post is going to go through some tools for WordPress users. Some of these are web apps, some are just tips, and […]

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Daymond John, star of ABC’s hit show “Shark Tank” and entrepreneur behind the $6 billion urban street-wear brand FUBU, says that while a lot is changing in America right now under President Donald Trump, the challenge should please any real entrepreneur. I “know there is a lot of uncertainty out there, but to a true […]

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November 08, 2016 Andrew Hutchinson The end of the year is fast approaching, which means Christmas jingles, New Year’s resolutions and… prediction posts. And while the ever-shifting social landscape eventually renders many such prognostications invalid, it’s still worth analyzing what might be on the horizon as a means of trying to understand where we’re at, […]

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