Pitching

This article looks at why customers expect different interactions with you depending on where they are in the buying cycle. It also examines how specific events trigger them into a buying mode. It then explains how you can use this information to make your marketing more effective. The Customer Buying Cycle A simple way to […]

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Image credit: Mila Supinskaya Glashchenko/Shutterstock Determining whether your invention will be successful or not is an integral part of being an entrepreneur. Here are three reasons inventors are outsourcing the review process to increase efficiency. When entrepreneurs and companies invent new products or technologies, they are understandably reticent to share their ideas with outsiders. After […]

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Biomedical engineer Melanie Watson had plenty to grapple with when prenatal tests during her second trimester revealed her daughter, the second-born of two, had a very serious genetic condition called trisomy 18. In this condition, instead of normal two chromosomes on the 18th chromosomal pair, there are three. Half of all babies born with trisomy […]

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The Cade Prize rewards inventors and entrepreneurs who demonstrate a creative approach to addressing problems ​in their field of expertise ​resulting in an innovative, not iterative, invention. The Cade Prize is one of the largest cash prize competitions for innovation in the state of Florida. It is open only to Florida residents and Florida based […]

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Actress Cobie Smulders Teams Up with Frito-Lay Variety Packs to Inspire Families to “Dreamvent” Together for $250,000 Grand Prize Frito-Lay Partners with STEM-Focused Museums to Offer Free Admission and Help Spark Creativity PLANO, Texas, Dec. 13, 2017 /PRNewswire/ — Families that play together can invent together. Frito-Lay Variety Packs, one of the flagship brands from PepsiCo’s Frito-Lay […]

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By Irwin Stein & Adoram Shemesh November 11, 2017 Once your patent has been awarded you may still need additional capital to turn that patent into a business. Fortunately it is not as difficult to find investors as you may think. Equity crowdfunding is on the path to surpass venture capital as the preferred way for start-ups and […]

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Collegiate Diversity Generates Change at Invention Corps

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Top Investors Share What They Love (and Hate!) About Your Startup Pitches

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